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Direct access to this research is not included with your membership level.Integrated Corporate Marketing Structure This document contains Graphics.
Study Overview Corporations must completely integrate its marketing processes in order to fully realize its growth potential and profitability... (ID 4730)
Companies Profiled: Ford Motor Company, Pepsi, DuPont, SAS Institute, more ...
Price: $2696.00
Direct access to this research is not included with your membership level.Customer Insights for Action and Profit: Meeting Proceedings 
Non-members: Click here to download a complimentary excerpt of "Customer Insights for Action and Profit: Meeting Proceedings" The May 2003 Conferenc... (ID 4758)
Companies Profiled: Concentra, Nationwide Insurance, Hewlett-Packard, Best Practices LLC, more ...
Price: $500.00
Direct access to this research is not included with your membership level.Empowering Corporate Marketing: Building a Customer-Centric Organization 
Revitalize your brand image and refocus sales forces: drive marketing productivity by understanding processes and structures, critical skill sets, technology, and performance measurement... (ID SM-137)
Companies Profiled: 3M, benchmark partners, Caterpillar, DuPont, more ...
Price: $2457.00   Free Excerpt Available
Direct access to this research is not included with your membership level.Countdown to Customer Focus: A Step-By-Step Guide to CRM Implementation This document contains Metrics and a practice summary Matrix.This document contains Metrics and a practice summary Matrix.
Non-members: Click here to review a complimentary excerpt from "Countdown to Customer Focus: A Step-By-Step Guide to CRM Implementation" Master, step... (ID 5173)
Companies Profiled: AAA, Sanofi-aventis, AAR Corp., AT&T, more ...
Price: $3196.00   Free Excerpt Available
Direct access to this research is not included with your membership level.Managing World-Class Call Centers: Site Visit Findings 
Our most comprehensive call center report! Improve processes, performance measurement, and human resource management to transform your call center into a world-class customer service tool... (ID CS-50)
Companies Profiled: A Leading Pharmaceutical Company, American Airlines, American Express, Avnet, more ...
Price: $2490.00   Free Excerpt Available
Direct access to this research is not included with your membership level.Supply Chain Costs This document contains Metrics, Graphics and a practice summary Matrix.This document contains Metrics, Graphics and a practice summary Matrix.This document contains Metrics, Graphics and a practice summary Matrix.
This 33-page pdf document contains metrics on overall supply chain costs, order management costs, inventory carrying costs, supply chain finance and p... (ID 4383)
Companies Profiled: DaimlerChrysler, Johnson Diversey , Wal-Mart, Siemens, more ...
Price: $787.95
Direct access to this research is not included with your membership level.Pharmaceutical Brand Management: Strengthening the Global Brand 
Focus on customer service and communications in support of global branding initiatives... (ID SM-131)
Companies Profiled: 3M, Aetna, American Express, AT&T UCS, more ...
Price: $2151.00   Free Excerpt Available
Direct access to this research is not included with your membership level."Best of the Best" Compilation of Customer Satisfaction Case Studies: Meeting Proceedings This document contains Graphics and a detailed Process Map.This document contains Graphics and a detailed Process Map.
Non-Members: To download a complimentary excerpt of this study, click here... (ID 4842)
Companies Profiled: Dow Chemical, Ben & Jerry's, Texas Instruments, Gale Consulting, more ...
Price: $1499.00
Direct access to this research is not included with your membership level.Best Practices in Supply Base Management 
Making improvements in supplier selection and relationship management can be an advantage in today's competitive marketplace... (ID OP-70)
Companies Profiled: Advanced Micro Devices, Sanofi-aventis, Gerber, Pioneer Electronics, more ...
Price: $1500.00   Free Excerpt Available
Direct access to this research is not included with your membership level.Merger & Acquisition Integration Excellence 
Create superior business growth and value for stakeholders by mastering the five key areas of integration: Business Development; Integration Planning... (ID OP-73)
Companies Profiled: AstraZeneca; AT Kearney; Bell Atlantic; Boeing; Case Technologies; Chrysler; Cisco Systems; Citigroup; Coca-Cola; DaimlerChrysler; DuPont; EDS; Exxon Mobil; General Electric; GE Capital; GlaxoSmithKline; GTE; Honeywell; IBM; Intel; Johnson & Johnson; Kaiser Permanente; Lockheed Martin; Lucent Technologies; Motorola; Novartis; Phillips; Prudential; SBC Communications; Solectron; Sprint; Synopsys; The Thomson Corporation; Tyco; Verizon Wireless; Viacom; Wells Fargo; Yahoo, Sanofi-aventis
Price: $4000.00   Free Excerpt Available

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