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Sales and Marketing > Marketing Management > Designing Marketing Strategies > Competitive Intelligence

Competitive Intelligence Research

Best Practices In Competitive Intelligence: Policies & Guidelines That Reduce Corporate Risks 
Non-members: Click here to review a complimentary excerpt from "Best Practices In Competitive Intelligence: Policies & Guidelines That Reduce Corporate Risks" STUDY OVERVIEW Competitive Intelligence (CI) groups play an important part in helping organizations compete in a complex and ever-changing marketplace by providing insights that help set strategic and tactical direction for commercial operations... (ID 5101)
Companies Profiled: Abbott Laboratories, Amgen, Astellas, Bausch & Lomb, more ...
Price: $4000.00   Free Excerpt Available


Pharmaceutical Competitive Intelligence Excellence: Optimizing Data Collection within Approved Guidelines 
Non-members: Click here for a complimentary excerpt of Pharmaceutical Competitive Intelligence Excellence: Optimizing Data Collection within Approved Guidelines STUDY OVERVIEW This benchmarking study was conducted to understand how U... (ID 4999)
Companies Profiled: Alcon Laboratories, Wyeth Pharmaceuticals, Takeda Pharmaceuticals, Sanofi-aventis, more ...
Price: $3995.00   Free Excerpt Available


Competitive Intelligence Research Bundle 
Non-Members: To download a complimentary excerpt of this research bundle, please click here... (ID 4802)
Companies Profiled: Abbott Laboratories, 3M Company, Amgen, AstraZeneca, more ...
Price: $2113.00


Safeguarding Against Counterfeit Products: Developing the Pharmaceutical Brand Security Function 
Study Overview This survey-based benchmarking exchange was designed to understand how brand security functionss are organized and resourced to effectively safeguard against counterfeit products across business units and geographies... (ID 4694)
Companies Profiled: 3M Pharmaceuticals, Sanofi-aventis, Abbott Laboratories, Merck, more ...
Price: $796.95


Keys to Marketing Management in Pharmaceutical Co-Promotions 
Study Overview An effective marketing strategy in a pharmaceutical co-promotion effort lays the foundation for the successful sales of a product... (ID 4668)
Companies Profiled: Abbott, Sanofi-aventis, Daiichi Pharmaceutical Co., AstraZeneca, more ...
Price: $687.95


Competitive Intelligence: Survey Response Matrix 
Best Practices undertook this research to compare current staffing levels, roles and responsibilities and performance measurements of leading competitive intelligence organizations... (ID 4285)
Companies Profiled: 3M, Abbott Laboratories, Amgen, AstraZeneca, more ...
Price: $1049.95


Competitive Intelligence: Communicating with Key Stakeholders 
Competitive intelligence is useless without properly communicating its importance to the right people... (ID 4283)
Companies Profiled: 3M Pharmaceuticals, Abbott Laboratories, Amgen, AstraZeneca, more ...
Price: $1499.95


Competitive Intelligence: Tools and Techniques to Optimize CI Operations 
Part of competitive intelligence teams’ responsibilities is to collect, analyze and archive competitor information... (ID 4282)
Companies Profiled: 3M, Abbott Laboratories, Amgen, AstraZeneca, more ...
Price: $1499.95


Competitive Intelligence: Structuring for Maximum Competitive Intelligence Impact 
Best Practices, LLC determined, through its research, the best-in-class model for structuring a competitive intelligence function... (ID 4281)
Companies Profiled: 3M, Abbott Laboratories, Amgen, AstraZeneca, more ...
Price: $1499.95


Competitive Intelligence: Case Studies 
This document includes nineteen approximately one-page long case studies on real-world successes and lessons learned in the realm of Corporate Competitive Intelligence organizations... (ID 4280)
Companies Profiled: 3M, Abbott Laboratories, Amgen, AstraZeneca, more ...
Price: $1999.95



 


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