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Sales and Marketing > New Product Development and Launch > Managing Thought Leader Programs > Alignment with Overall Objectives > Alignment with Corporate Strategy
Alignment with Corporate Strategy Research

Aligning Field-Based Medical Programs with Overall Objectives 
Study Overview Field-based medical programs must align in all elements with the overall strategy and objectives of a company... (ID 4643)
Companies Profiled: AstraZeneca, Sanofi-aventis, Merck, Schering-Plough, more ...
Price: $2128.95
Meetings & Events Sponsorship: Emerging Trends, Investment Patterns, Key Success Factors 
In support of members’ benchmarking efforts, the Business Excellence Board analysts have performed a preliminary benchmark review of emerging trends, investment patterns, and key success drivers for meetings and events sponsorship in the pharmaceutical industry... (ID 4089)
Companies Profiled: Pfizer, Sanofi-aventis, Merck, Bristol-Myers Squibb, more ...
Price: $29.95

 


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