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Sales and Marketing > New Product Development and Launch > Managing Thought Leader Programs > Managing Performance of Managers and Specialists > Training

Training Research

Providing Support and Communication for Field-Based Medical Specialists 
Study Overview Given the relatively small size and wide dispersion of the field-based medical force, three factors are critically important: 1)Program organization and coordination with other departments 2)Support staff and administration 3)Communication tools, particularly usage of the internet and other electronic communication Pharmaceutical companies can use this detailed individual review of each key factor to create a supportive infrastructure, allowing for effective inter-departmental communication to enhance specialist's productivity... (ID 4698)
Companies Profiled: AstraZeneca, Sanofi-aventis, Merck, Schering-Plough, more ...
Price: $250.00


Managing Performance of Field-Based Medical Managers and Specialists 
Study Overview The quality of field-based medical specialists is one of the critical “make-or-break” factors in a successful field-based medical program... (ID 4644)
Companies Profiled: AstraZeneca, Sanofi-aventis, Merck, Schering-Plough, more ...
Price: $1016.95


Delivery Technology Best Practices in Health Care Education 
Deploy Web-based HCE to leverage the advantages of Internet environment... (ID 3697)
Companies Profiled: A Leading Pharmaceutical Company
Price: $9.95


Relationship Management Best Practices in Health Care Education 
Take a long-term approach to building advocacy... (ID 3696)
Companies Profiled: A Leading Pharmaceutical Firm
Price: $9.95


Team Structure in Health Care Education -- Part 2 
Organizational Spotlight One benchmark partner maintains a nationwide organization of 60 “Scientific Affairs” liaisons... (ID 3692)
Companies Profiled: A Leading Pharmaceutical Company
Price: $9.95


Thought Leader Program Management -- Part 2 
Develop a formal thought leader management plan that calls for early action and increased levels of personal interaction... (ID 3628)
Companies Profiled: A Leading Pharmaceutical Firm
Price: $22.95


Thought Leader Program Management -- Part 1 
Incorporate input from national thought leader physicians to help shape the product during Phase III and submission, thereby building market acceptance... (ID 3627)
Companies Profiled: A Leading Pharmaceutical Company
Price: $22.95


Team Structure in Health Care Education -- Part 1 
Practices in this document include: Employing a segmented yet integrated approach to providing health care education that addresses diverse and changing customer needs... (ID 2773)
Companies Profiled: A Leading Pharmaceutical
Price: $9.95



 


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