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Sales and Marketing > New Product Development and Launch > Managing Thought Leader Programs > Speaker Programs > Building Doctor Relationships
Building Doctor Relationships Research

Ensuring Doctor Delight in Speaker Programs 
Capture customer data in a knowledge management system to provide better service to program speakers and attendees... (ID 3867)
Companies Profiled: various pharmaceutical companies
Price: $22.95
Maximizing the Long-Term Benefits of Speaker Programs -- Part 3 
Maintain strong speaker relationships in areas where you plan future products. Building and maintaining speaker relationships is a major investment of time and resources... (ID 3866)
Companies Profiled: various pharmaceutical companies
Price: $22.95
Maximizing the Long-Term Benefits of Speaker Programs -- Part 2 
Designate a marketing champion to develop and nurture relationships with key physicians... (ID 3865)
Companies Profiled: various pharmaceutical companies
Price: $22.95
Maximizing the Long-Term Benefits of Speaker Programs -- Part 1 
Brand the speaker program as a service to key customers. Benchmark partners find that it is a challenge to stand out in the field of companies hosting dinner and educational events... (ID 3864)
Companies Profiled: various pharmaceutical companies
Price: $22.95
Maximizing Influence in the Marketplace through Speaker Program Systems 
Carefully plan the speaker program strategy in niche markets to improve market success. Not every product launch is cut from the same mold... (ID 3863)
Companies Profiled: various pharmaceutical companies
Price: $22.95

 


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