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Sales and Marketing > New Product Development and Launch > Optimizing Product Portfolio > Resource Alignment

Resource Alignment Research

Using Marketing Benchmarks to Assess Productivity and Service Levels at Medical Device Companies 
Non-members: Click here to review a complimentary excerpt from "Using Marketing Benchmarks to Assess Productivity and Service Levels at Medical Device Companies" STUDY OVERVIEW Assessing and allocating the correct level of resources is vital to ensure steady performance levels during the fluctuating business environment and changing growth goals that often occur during the course of an organization's existence... (ID 5048)
Companies Profiled: Abbott Laboratories, Becton Dickinson, Hospira, LifeScan, more ...
Price: $2700.00   Free Excerpt Available


Pharmaceutical Early-Stage Commercialization: Using Portfolio Management to Drive Success 
Non-members: Click here to review a complimentary excerpt from "Pharmaceutical Early-Stage Commercialization: Using Portfolio Management to Drive Success" STUDY OVERVIEW The investment decisions that drive product development cycles are exceedingly complex... (ID 5026)
Companies Profiled: Abbott Laboratories, Allergan, Alexion Pharmaceuticals, Altus Biologics, more ...
Price: $1847.00   Free Excerpt Available


Timing, Structuring and Staffing for Drug Delivery System Development 
Study Overview As there are more me-too drugs crowding the marketplace, it is becoming critical to differentiate products through new formulations and delivery methods... (ID 4782)
Companies Profiled: Amgen, Vital Therapies, Bayer, Theratechnologies, more ...
Price: $795.00


Invest Resources for Maximum Impact -- Part 1 
Continuously refine sales forecasting tools to optimize marketing resource allocation... (ID 3615)
Companies Profiled: A Leading Pharmaceutical Company
Price: $22.95



 


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