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Sales and Marketing > Strategic Alliances > Evaluating Partnership Performance > Partner Satisfaction Management

Partner Satisfaction Management Research

Building Stronger Strategic Alliances for New Pharmaceutical Product Planning 
Study Overview This document helps pharmaceutical companies identify alliance opportunities that minimize problems in transition and maximize long-term benefits... (ID 4679)
Companies Profiled: Eli Lilly, Pfizer, Amgen, Janssen
Price: $545.95


The Management of Partner Relationships in a Pharmaceutical Co-Promotion Effort 
Study Overview Without a well-managed relationship between partners, co-promotion efforts in the pharmaceutical industry are bound to fail... (ID 4669)
Companies Profiled: Abbott, Sanofi-aventis, Daiichi Pharmaceutical Co., AstraZeneca, more ...
Price: $1734.95



 


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