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Sales and Marketing > Strategic Alliances > Identifying and Evaluating Potential Products > Evaluating New Products
Evaluating New Products Research

Identifying and Evaluating Potential Products in Driving Growth through New Product Planning and Strategic Alliances 
Study Overview Knowing how to most effectively identify and evaluate potential products and how to establish decision goals for products to ensure efficiency and accountability is a necessity for any pharmaceutical company... (ID 4681)
Companies Profiled: Eli Lilly, Pfizer, Amgen, Janssen
Price: $1348.95
Structuring New Product Planning and Strategic Alliance Teams 
Study Overview New product planning and strategic alliance teams are important for the overall health of the company... (ID 4677)
Companies Profiled: Eli Lilly, Pfizer, Amgen, Janssen
Price: $669.95

 


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