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Sales and Marketing > Marketing Management > Deploying Marketing Programs > Marketing Communication and Promotion > Continuous Improvement

Continuous Improvement Research

Driving Top Line Growth through Innovation in Sales and Marketing: Meeting Proceedings 
Non-members: Click here to download a complimentary excerpt of "Driving Top Line Growth through Innovation in Sales and Marketing: Meeting Proceedings" Study Overview As companies compete for customers and a larger share of the marketplace, driving top-line growth necessitates innovation and process improvements to ensure continued success... (ID 4907)
Companies Profiled: Johnson & Johnson Healthcare Systems, Sonoco, Openwave Systems, Wachovia, more ...
Price: $750.00


Key Factors in Recruiting and Retaining Patients for Clinical Trials 
Study Overview Effective clinical trial communication enhances study sites’ ability to rapidly enroll patients and successfully retain them throughout the trial... (ID 4673)
Companies Profiled: AstraZeneca, Sanofi-aventis, Bayer, Bristol-Myers Squibb, more ...
Price: $1598.95


Planning Clinical Trials: Targeting Patients and Study Sites 
Study Overview Targeting is the cornerstone of any effective marketing communications... (ID 4671)
Companies Profiled: America's Doctor, Sanofi-aventis, Roche, aaiPharma, more ...
Price: $1544.95


Marketing Communications: Optimal Resources for Superior Performance 
This 20-slide presentation analyzes the optimal resources needed for superior performance in marketing communications... (ID 4503)
Companies Profiled: BT Group, AMD, Ingram Micro Canada, Canon USA - Semiconductor Division, more ...
Price: $604.95


Improving Internal Processes 
Drive company-wide improvements through a demonstration of marketing communication’s value... (ID 3689)
Companies Profiled: 3M, Ford, General Motors, Caterpillar
Price: $9.95


Gather Stakeholder Feedback 
Establish a dealer council to collect formal dealer feedback on a regular basis... (ID 3688)
Companies Profiled: Ford, Graybar Electric, Hewlett-Packard, General Motors
Price: $9.95



 


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