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CRM Strategy Research

Contact Center Excellence: Developing & Maintaining a World-Class Contact Center 
A must-have for all contact center executives, this series is critical for driving call center success... (ID CSS-63)
Companies Profiled: A Leading Pharmaceutical Company, Aliant Telecom, American Airlines, American Express, more ...
Price: $17928.00   Free Excerpt Available


Countdown to Customer Focus: A Step-By-Step Guide to CRM Implementation 
Non-members: Click here to review a complimentary excerpt from "Countdown to Customer Focus: A Step-By-Step Guide to CRM Implementation" Master, step-by-step, the processes that turn CRM initiatives into global successes... (ID 5173)
Companies Profiled: AAA, Sanofi-aventis, AAR Corp., AT&T, more ...
Price: $3196.00   Free Excerpt Available


Benchmarks for Excellence in Account Management 
Account Management organizations face the increasing challenge of delivering and communicating business value and impact to their internal and external customers... (ID PCS-208)
Companies Profiled: Abbott Laboratories, Baxter Healthcare, Boston Scientific, CenterStone Technologies, more ...
Price: $1362.00   Free Excerpt Available


Benchmarks for Excellence in Account Management 
Non-members: Click here to review a complimentary excerpt from "Benchmarks for Excellence in Account Management" Study Overview In today’s fast changing, competitive and complex market, account management presents tremendous opportunities and challenges to many multi-product and multi-business corporations... (ID 4714)
Companies Profiled: Abbott Laboratories, Baxter Healthcare, Boston Scientific, CenterStone Technologies, more ...
Price: $1362.00


Customer Insights for Action and Profit: Meeting Proceedings 
Non-members: Click here to download a complimentary excerpt of "Customer Insights for Action and Profit: Meeting Proceedings" The May 2003 Conference Customer Insights for Action and Profit generated great discussion and substantive sharing... (ID 4758)
Companies Profiled: Concentra, Nationwide Insurance, Hewlett-Packard, Best Practices LLC, more ...
Price: $500.00


Customer Relations Management Research Bundle 
This research provides critical insight for effective customer relationship management... (ID 4514)
Companies Profiled: AAA, Sanofi-aventis, AAR Corp., Boeing, more ...
Price: $465.00


CRM Implementation Road Map: Part 4 -- Continuous Improvement 
This is the fourth chapter in an executive workbook that outlines the key milestones of a successful CRM implementation... (ID 4226)
Companies Profiled: AAR Corp., Sanofi-aventis, AAA, Boeing, more ...
Price: $111.95


CRM Implementation Road Map: Part 3 -- Global Rollout 
This is the third chapter in an executive workbook that outlines the key milestones of a successful CRM implementation... (ID 4225)
Companies Profiled: AAR Corp., Sanofi-aventis, AAA, Boeing, more ...
Price: $111.95


CRM Implementation Road Map: Part 2 -- Pilot Programs 
This is the second chapter in an executive workbook that outlines the key milestones of a successful CRM implementation... (ID 4224)
Companies Profiled: AAR Corp., Sanofi-aventis, AAA, Boeing, more ...
Price: $111.95


CRM Implementation Road Map: Part 1 -- Strategic Planning 
This is the first chapter in an executive workbook that outlines the key milestones of a successful CRM implementation... (ID 4223)
Companies Profiled: AAR Corp., Sanofi-aventis, AAA, Boeing, more ...
Price: $111.95


In Search of Operational Excellence: Key Findings for Retail Financial Services Companies 
Non-members: Click here to sign-up for a complimentary tour of "In Search of Operational Excellence: Key Findings for Retail Financial Services Companies" Study Overview: The intensely competitive nature of the retail-banking industry prompted members of the Barbadian retail financial services community to collectively explore multiple challenges facing their industry... (ID 4867)
Companies Profiled: Royal Bank of Canada, Scotiabank, Butterfield Bank, City of Bridgetown Co-Op Credit Union, more ...
Price: $85.00


Long-Term CRM Success: An Overview 
This document provides a high-level overview of the long-term approach to measuring CRM success... (ID 4232)
Companies Profiled: AAR Corp., Sanofi-aventis, AAA, Boeing, more ...
Price: $34.95


CRM Strategy Development: Communicating to Employees 
Practices in this document include: Developing a strategy guide to communicate CRM objectives throughout the organization... (ID 4215)
Companies Profiled: AAA, Sanofi-aventis, Lands' End
Price: $29.95


CRM Strategy: Setting Goals 
This document contains practices related to using internal company and external customer feedback when setting CRM goals... (ID 4216)
Companies Profiled: AAA, Sanofi-aventis, U.S. Department of Veteran's Affairs
Price: $27.95


 


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