Development Activities Research
Effectiveness of Pharmaceutical Lifecycle Management Tactics
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Study Overview
This survey-based benchmarking exchange was designed to understand how companies can extend and optimize the value of pharmaceutical products as they enter the late mature phase of the product life cycle... (ID 4864)
Companies Profiled: Abbott Laboratories, Solvay America, Sanofi-Synthelabo Inc., Pfizer, more ...
Price: $1320.00
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Market Research for Pharmaceutical Launches
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As the market for pharmaceutical products grows, top-performing pharmaceutical companies must involve marketing as early as possible to achieve worldwide appeal... (ID 4571)
Companies Profiled: Sanofi-aventis, Merck, Eli Lilly, GlaxoSmithKline , more ...
Price: $817.95
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Global Marketing Launch Strategy & Structure
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In today’s crowded marketplace, pharmaceutical companies must develop a strategy that supports business objectives and forms an effective launch team for their product to achieve attention... (ID 4567)
Companies Profiled: Merck, Sanofi-aventis, Eli Lilly, GlaxoSmithKline , more ...
Price: $812.95
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Marketing Activities in Phase III
| The single-page document includes graphs showing what activities 12 leading pharmaceutical companies conduct during Phase III... (ID 4098)
Companies Profiled: Leading Pharmaceutical Companies
Price: $74.95
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Marketing Activities in Phase II
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The single-page document includes graphs showing what activities 12 leading pharmaceutical companies conduct during Phase II... (ID 4097)
Companies Profiled: Leading Pharmaceutical Companies
Price: $74.95
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Marketing Activities in Phase I
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The single-page document includes graphs showing what activities 12 leading pharmaceutical companies conduct during Phase I... (ID 4096)
Companies Profiled: Leading Pharmaceutical Companies
Price: $74.95
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Marketing Activities in the Pre-Clinical Phase
| The single-page document includes graphs showing what activities 12 leading pharmaceutical companies conduct during the Pre-Clinical Phase... (ID 4095)
Companies Profiled: Leading Pharmaceutical Companies
Price: $74.95
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Timing of Dedicated Marketing Personnel
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The single-page document includes a graph showing when 12 leading pharmaceutical companies first assign a marketing individual to support a product compound at the global or country unit level... (ID 4094)
Companies Profiled: Leading Pharmaceutical Companies
Price: $74.95
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