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Industry > Manufacturing > Sales and Marketing

Sales and Marketing Research

Best Practices in Executive Communication 
Master executive communications to improve employee morale and productivity... (ID HR-49)
Companies Profiled: Chaparral Steel, Eaton Corp, FedEx, General Electric, more ...
Price: $1200.00


Value Chain Communication: Keeping the Channels Informed 
Guide your company's efforts to create a marketing communications system, increase customer satisfaction, and build stronger customer relationships... (ID SM-127)
Companies Profiled: 3M, A Leading Health Care Company, Caterpillar, Ford, more ...
Price: $500.00


Empowering Corporate Marketing: Building a Customer-Centric Organization 
Revitalize your brand image and refocus sales forces: drive marketing productivity by understanding processes and structures, critical skill sets, technology, and performance measurement... (ID SM-137)
Companies Profiled: 3M, benchmark partners, Caterpillar, DuPont, more ...
Price: $2457.00


Best Practices in Managing Public Relations 
Manage staffing and budgets for your external affairs department, as well as assign proper roles and responsibilities... (ID SM-154)
Companies Profiled: AEP, Cogentrix, Mirant, NRG Energy, more ...
Price: $900.00


 


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