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Medical Education Research



Shaping the Marketplace to Support Successful Diabetes Product Launches: Tactics for Educating KOLs, Physicians, Patients and Payers  
The pharmaceutical, biotech and medical device marketplaces are rapidly changing due to new medicines, new technologies, new therapeutic approaches and a challenging regulatory environment... (ID SM-191)
Companies Profiled: GlaxoSmithKline , ARIAD, Pfizer, Integrated Communications Corp., more ...
Price: $7100.00   Free Excerpt Available


Educating the Market: Creating Value Through Support of Continuing Medical Education 
As new therapies emerge, physicians and consumers alike face not only expanded treatment options but also the attendant challenge of choosing the most appropriate drug... (ID SM-180)
Companies Profiled: Alcon, Sanofi-Aventis, Amylin, AstraZeneca, more ...
Price: $6995.00   Free Excerpt Available


Professional Medical Education Excellence: Benchmarking Critical Program Trends Transforming the Medical Device and Biopharmaceutical Marketplace 
Professional Medical Education programs are a key way that healthcare professionals learn how to safely and effectively use new medical devices and biopharmaceutical products... (ID PSM-286)
Companies Profiled: Bayer Healthcare, Grunenthal, Becton Dickinson, Insight Pharmaceuticals, more ...
Price: $6450.00   Free Excerpt Available


Disease Awareness Program Excellence: Structure, Activities & Resources Needed for Effective Pipeline Support 
In the global healthcare marketplace, it is critical for pharmaceutical companies to effectively communicate information to external stakeholders such as physicians, patients and payers... (ID PSM-328)
Companies Profiled: Abbvie, Adamas Pharmaceuticals, AstraZeneca, Biogen, more ...
Price: $6200.00   Free Excerpt Available


Benchmarking Professional Medical Education Excellence: Structures, Resources and Activities to Optimize Large Biopharmaceutical Education Groups 
Continuing medical education (CME) programs are intended to update physicians and other health care professionals about the latest medical innovations... (ID POP-269)
Companies Profiled: Allergan, Astellas, AstraZeneca, Baxter BioScience, more ...
Price: $6200.00   Free Excerpt Available


Best Practices in Medical Education Program Strategy: Establishing the Right Structures, Resources and Activities to Optimize Biopharmaceutical Education Groups 
Medical education serves as a valuable platform for biopharmaceutical companies to inform physicians and health care professionals about the latest products, therapies, indications and treatment approaches... (ID POP-266)
Companies Profiled: Acorda Therapeutics, Allergan, Astellas, AstraZeneca, more ...
Price: $6200.00   Free Excerpt Available


Best Practices in Creating Value Through Continuing Medical Education 
With limited information on actual return on investment for expenditures toward support of Continuing Medical Education activities, Pharmaceutical and Biotechnology companies are anxious to understand the value of CME support and strategies for ensuring investments provide appropriate impact on healthcare practitioner behaviors and patient outcomes... (ID PSM-223)
Companies Profiled: Alcon Laboratories, Sanofi-aventis, Talecris, Sepracor, more ...
Price: $5995.00   Free Excerpt Available


Best Practices in Leading Medical Education Programs: Benchmarking Education Program Services, Trends & Effectiveness at Pharmaceutical Companies 
As patient compliance, efficacy and safety drive industry decisions, the need for medical education has re-emerged to play a pivotal role in informing physicians and other health care professionals about the latest products, therapies, indications and treatment approaches... (ID POP-275)
Companies Profiled: Abbott, Acorda Therapeutics, Astellas, AstraZeneca, more ...
Price: $5200.00   Free Excerpt Available


Professional Medical Education Excellence: Structures, Resources, Services & Performance Levels to Optimize Medical Device Education Groups 
The medical device sector faces a constantly changing landscape for delivering medical education to healthcare professionals on the safe and effective use of devices... (ID PSM-269)
Companies Profiled: Abbott, Dendreon Corporation, Gilead Sciences, Epigenomics AG, more ...
Price: $4200.00   Free Excerpt Available


Professional Medical Education Excellence: Structures, Resources, Services & Performance Levels to Optimize Pharmaceutical Education Groups 
Professional medical education in the pharmaceutical sector remains a valuable platform for informing health care practitioners about new products, indications and treatment approaches... (ID PSM-268)
Companies Profiled: Abbott, Dendreon Corporation, Gilead Sciences, Epigenomics AG, more ...
Price: $4200.00   Free Excerpt Available


Best Practices in Recruitment for Medical Education Programs 
Non-Continuing Medical Education (non-CME) programs, also called promotional education programs, are an important tool to educate and inform physicians, pharmacists, nurses and other healthcare practitioners... (ID PSM-238)
Companies Profiled: Diversified Medical Communications, BioCentric, Inc., InfoMedics, more ...
Price: $3895.00   Free Excerpt Available


 

 
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