Thought Leadership Excellence Services
Pharmaceutical and healthcare organizations seek the support of key opinion leaders (KOLs) to help them in researching, launching, and marketing new drugs. Since the customer options have increased, thought leadership management has gained importance for influecing large customer groups and building sustainable brands. Pharma companies that excel at thought leadership management can gain easy access into the market and attain persistent success.
To provide pharmaceutical executives with the critical information they need for achieving thought leadership management excellence, we have consolidated significat research materials into the Thought Leadership Excellence Services. These services provides a comprehensive view on current trends, best practices, bottle necks and key insights into managing thought leader relationships and optimizing value from KOL management.
The Thought Leadership Excellence Services is available for $39,888. For more information, please contact JB Smith at 919-767-9164.
Sales and Marketing > New Product Development and Launch > Managing Thought Leader Programs > Alignment with Overall Objectives > Alignment with Corporate Strategy
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Industries Profiled:
Diagnostic; Pharmaceutical; Biotech; Medical Device; Chemical; Health Care; Manufacturing; High Tech; Consumer Products; Media; Service; Technology; Research
Companies Profiled:
Abaxis; Abbott Laboratories; Actelion; Alcon; Alcon Laboratories; Allergan; Allos Therapeutics; Almirall; Altus Biologics; Amgen; Anesiva; ANS; Astellas; Astrazeneca; Axcan Pharma Inc.; Boehringer Ingelheim; Bristol-Myers Squibb; Cardiac Science Corp; CSL Behring; Eli Lilly and Company; Focus Technologies; Genentech; Innovex; Janssen ; Medtronic; Bertek; Novartis; Novo Nordisk; Organon.; Schering Plough; Shire; TTY Biopharm; UCB; Vertex; AstraZeneca; Auxilium; Baxter Healthcare; Bayer; Bayer Healthcare; Bayer Schering AG; Becton Dickinson; Biogen Idec; Boston Scientific; Celgene; Covidien; Cubist Pharmaceuticals; Daiichi Pharmaceutical Co.; Daiichi Sankyo; Discovery Chicago; Eisai; Eli Lilly; EMD Serono; Esteve; Ethicon Endo-Surgery Inc.; Genzyme; GlaxoSmithKline; GlaxoSmithKline Merck; Human Genome Sciences; IDS Canada; Impact Communications; Infosys BPO; Innovex Global; Inspire Pharmaceuticals; Invitrogen; Janssen Cilag Pharmaceutical; Johnson & Johnson; Kendle International; King Pharmaceuticals; Ltd.; Lundbeck; Medrad; Merck; Myriad; Nobel Biocare; Noven Therapeuticals; Nupathe; Ocimum Biosolutions; Onyx Pharmaceuticals; Ortho Biotech; Pfizer; Philips Home Healthcare; Promeco SA de CV; Purdue Pharma; RBP Chemical Corporation; Rivermark LLC; Roche; Sanofi-aventis; Savient Pharmaceuticals; Schering-Plough; Skila; Solvay Pharmaceuticals; Spectrum Pharmaceutical; Steris Corporation; Stiefel; Synapse biomedical; Takeda Pharmaceuticals; Talecris; Teva Pharmaceutical Industries Ltd; Theratechnologies; Theravance; Thoratec Corporation; Tibotec; Transoma Medical; Triple S; UCB Pharma; United Therapeutics; URL Pharma; Victory; Vistakon; Vital Therapies; Wyeth; Wyeth Pharmaceuticals
Included Research:
This bundle combines all of the individual research listed below into one easy-to-purchase transaction. Read individual research abstracts by clicking the titles. Return to this page to add the bundle to your cart.
Who Can Benefit From These Services?
These services contain valuable material regarding thought leadership in the context of patient advocacy while creating effective relationships and global product launches. This is a virtual how-to guide of preparing the market for product launch by utilizing professional and advisory relationships while managing global thought leaders as well as payer influencers. Pharmaceutical executives can use this benchmarking research to learn best practices in Thought Leader management and discover how they can maximize KOL relationships to benefit their own products and therapies.
These services are geared for pharmaceutical executives with responsibilities in the areas of:
· Patient advocacy
· Resource/budget management
· Market research
· Medical Science Liaison relations
· Key Opinion Leader relations
· Key Opinion Leader management
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