Authorizes use by the person who places the order or for whom the order was placed.
Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.
Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.
"5 Power Tools for Business Intelligence Success: Assessing Your Competitive Landscape with a Customized Market Topography Map" pulls together quantitative and qualitative insights from recent primary research and previous benchmarking studies to provide strategic guidance, innovative tools, and proven techniques for pharmaceutical and biotechnology leaders serving in market research and analytics, competitive and business intelligence functions.
Length: 60 minutes
Expect to discover how to construct five points on the market topography map:
- Business Economics
- Service Levels
- Staffing and Productivity
Invited attendees: Executives and managers who lead or oversee Competitive Intelligence, Business Intelligence, Customer Insights, Market Research, and Market Analytics are invited to attend. Your colleagues in Marketing or Strategy may also benefit from attending.
Speaker: Chris Bogan
Chief Executive Officer & Founder
Chris Bogan is the Chief Executive Officer and Founder of Best Practices, LLC, a global leader in the field of best practice performance improvement. Based in Chapel Hill, North Carolina, Best Practices, LLC has served 48 of the top 50 global bio-pharma companies. Chris’ advisory work has focused on market-entry success, blockbuster product launches, marketing excellence, sales force effectiveness, and lifecycle management.
His published books and articles have concentrated on ways that companies can use best practice insights to create economic value by accelerating revenue, innovation and profit growth. He is co-author of the widely acclaimed books, Benchmarking For Best Practices: Winning Through Innovative Adaptation, and The Baldrige: What It Is, How It's Won, and How To Use It To Improve Quality In Your Company.
Chris has spoken widely before business audiences in North America, Europe, Asia and Latin America. He is an advisor to numerous corporations, universities, governmental agencies, and management magazines on best practice and performance trends. Chris has also been a keynote speaker for the annual Pharma CI conference in New Jersey for the past three years.
Required: Windows® 7, Vista, XP or 2003 Server
Required: Mac OS® X 10.6 or newer
Required: iPhone®, iPad®, Android™ phone or Android tablet