Effective sales force communication helps to bring about a high performing field sales force. However, our research shows that field sales reps spend 4.4 hours per week on unnecessary or redundant communication. This wasted time not only affects sales team performance, but also undermines the overall product and company performance.
Join us for our webinar to discover how leading Pharma companies manage communication volume, effectively coordinate different communication sources, and set strategy to improve internal communication and the performance of their sales reps.
Speaker: Cameron Tew
Executive Director of Research
Cameron Tew joined Best Practices, LLC, in early 2004, bringing a wealth of experience in research, analysis, field interviews and management/project leadership from 14 years in the media industry. Cameron works directly with clients on existing initiatives and also contributes to the development of new services to help biopharmaceutical and medical device companies improve their commercial operations.
Cameron has delivered industry presentations on a breadth of topics including new product planning, product launch, competitive intelligence, Medical Affairs, Medical Science Liaisons, sales communication and talent management. He has been published and quoted in various industry and technology publications including Med Ad News, Pharma Voice, Pharma Focus, First Word Reports, Product Management Today, Pharmaceutical Technology and Innovations in Pharma Technology.
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