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Results 41 - 50 of 80 Total Hits, Sorted by Relevance.

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Digital Marketing Excellence: Generating Top Value in an Emerging Healthcare FunctionDirect access to this research is not included with your membership level.

Digital Marketing (DM) technologies are rapidly transforming the commercial marketplace – challenging companies to develop new Marketing skills that employ a broad range of new tools and techniques... (ID PSM-294)
Companies Profiled: Abbott, Acer India, Astellas Pharma, Banco Santander PR, more ...

Factors That Drive Results for Biopharmaceutical Sales Training ProgramsDirect access to this research is not included with your membership level.

More than ever, strong field sales training is a "must" for biopharma manufacturers seeking to place knowledgeable, productive and effective reps in front of physicians and other key customers... (ID PSM-355)
Companies Profiled: Allergan, Arbor, Astellas, AstraZeneca, more ...

How Medical Affairs Can Drive a Successful Medical Device Product LaunchDirect access to this research is not included with your membership level.

The gradual shift toward real world evidence in the medical device industry coupled with intense competition and a highly regulated promotional envir... (ID POP-306)
Companies Profiled: Abbott, AcelRx, Alcon, Alcresta Therapeutics, more ...

Pharma Competitive Intelligence Landscape AssessmentDirect access to this research is not included with your membership level.

The biopharmaceutical industry has been witnessing drastic changes in recent years, prompting the need for a robust Competitive Intelligence function... (ID PSM-351)
Companies Profiled: 3M Pharmaceuticals, Abbott, Abbott Nutrition, Abbott Laboratories, more ...

Growing Your Medical Device Business in High-Potential Markets: Asia-Pacific & Latin AmericaDirect access to this research is not included with your membership level.

With an aging global population, increased health awareness, and growing income levels in many global emerging markets, the need and opportunity for ... (ID PSM-346)
Companies Profiled: B.Braun, Boston Scientific, Cochlear, Fine Science Tools, more ...

Competitive Intelligence Excellence Benchmark: Creating a High-Value CI Function to Drive Better Business DecisionsDirect access to this research is not included with your membership level.

Recent regulatory changes, shrinking product pipelines and shorter patent windows have prompted the need for a high-value competitive intelligence fu... (ID PSM-335)
Companies Profiled: Abbott, Abbvie, Allergan, Array BioPharma, more ...

New & Effective Front-Line Management Training Practices to Optimize Performance & Grow Accountability at LaunchDirect access to this research is not included with your membership level.

Effective sales training is integral to a successful product launch in the biopharmaceutical industry, considering the access restrictions and growing competition... (ID PSM-329)
Companies Profiled: actavis, Alexion Pharmaceuticals, Allergan, Apex Pharma, more ...

Consumer Marketing Research Innovation: Assessing New Tools, Technologies and Approaches to Understand and Communicate with ConsumersDirect access to this research is not included with your membership level.This document contains Metrics and Graphics.This document contains Metrics and Graphics.

New technologies are transforming how consumers educate themselves and make critical purchasing decisions... (ID PSM-296)
Companies Profiled: Grifols, HIT Global, Sample Answers, Lifestyle Marketing, more ...

Deploying the iPad or Android-Based Tablet to Sales and Managed Markets Teams: Benchmarking Training and Effectiveness (Updated 2014)Direct access to this research is not included with your membership level.

With increasing adoption rates of iPads amongst physicians and patients these devices have risen beyond just technology upgrades to become integral part of sales strategy and processes... (ID PSM-290)
Companies Profiled: Janssen, Insorb, Boehringer Ingelheim, Rimedio, more ...

Best Practices in Innovating within Market Research to Reach Consumers: How New Tools, Technologies and Approaches Improve Understanding and Communicating with ConsumersDirect access to this research is not included with your membership level.This document contains Metrics and Graphics.This document contains Metrics and Graphics.

With new technologies, consumers’ decision-making process is constantly evolving; directly impacting market research... (ID PSM-299)
Companies Profiled: Sample Answers, ic axon, Midwest Employers Casualty Company, DDI, more ...