Sales Leadership > Sales Force Effectiveness

Sales Force Effectiveness Research

Medical Device Sales Excellence: Training Field Professionals to Deliver Value-Based Solutions to Today's Customers 
To meet the challenges posed by the consolidation and increasing leverage of care networks and hospitals, medical device sales professionals must adapt an approach that demonstrates value (clinical, economic, etc... (ID PSM-344)
Companies Profiled: Ambu, B. Braun, Boston Scientific, ConvaTec, more ...
Price: $5400.00   Free Excerpt Available

Sales Force Effectiveness: Uncovering How Pharmaceutical Companies Serve the U.S. Hospital Marketplace 
The U... (ID PSM-215)
Companies Profiled: Lundbeck, Boehringer-Ingelheim, Covidien, Pfizer, more ...
Price: $4950.00   Free Excerpt Available

Cross-Industry Field Sales Force Excellence 
As product and service differentiation becomes more difficult to achieve - in the dynamic global marketplace - effective sales channels that guarantee direct access to business-to-business customers are becoming more strategically important to growing and defending market share... (ID SM-172)
Companies Profiled: AAA, Abbott, Allergan, Ayurvet, more ...
Price: $3615.00   Free Excerpt Available

Assessing the Use of CSOs vs. Internal Hires 
When looking for additional support for various stages of a product, many biopharmaceutical companies struggle to determine whether it is more beneficial to hire Contract Sales Organizations (CSOs) or Internal Hires... (ID PSM-336)
Companies Profiled: Allergan, Amgen AstraZeneca Boehringer Ingelheim, Grifols, Merck, more ...
Price: $2800.00   Free Excerpt Available

Coordinating People, Resources and Activities for Sales Team Effectiveness 
Benefit from specific operational recommendations as well as guiding principles for success... (ID PSM-209)
Companies Profiled: AstraZeneca, Sanofi-aventis, Pfizer, Novartis, more ...
Price: $750.00


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