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Case Studies

Displaying 41 - 50 of 63 Total Results.

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Case Studies of Pharmaceutical MegabrandsDirect access to this research is not included with your membership level.This is a pharma specific study.

This 38-page document includes 16 case studies on the success of various pharmaceutical products that have been launched in the last few years... (ID 4516)
Companies Profiled: GlaxoSmithKline, Sanofi-aventis, Eli Lilly, Ortho Biotech, more ...

$299.95


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Sampling Injectable Drugs: Roche Case StudyDirect access to this research is not included with your membership level.This is a pharma specific study.

This four-page case study examines Roche’s use of sampling injectables during an aggressive marketing campaign for the launch of its Hepatitis C therapy, Pegasys... (ID 4426)
Companies Profiled: Roche

$299.95


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Can Pharmaceutical & Diagnostic Companies Work Together?: Case StudiesDirect access to this research is not included with your membership level.This document contains Graphics.

This 9-page document describes two partnerships between a pharmaceutical and diagnostic companies... (ID 4358)
Companies Profiled: Merck

$568.95


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Competitive Intelligence: Case StudiesDirect access to this research is not included with your membership level.

This document includes nineteen approximately one-page long case studies on real-world successes and lessons learned in the realm of Corporate Competitive Intelligence organizations... (ID 4280)
Companies Profiled: 3M, Abbott Laboratories, Amgen, AstraZeneca, more ...

$1999.95


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Consumer Marketing Lessons Learned: Compilation of 6 Corporate Case StudiesDirect access to this research is not included with your membership level.This is a pharma specific study.This document contains Graphics.

General Description This is a compilation of 6 case studies in pharmaceutical direct-to-the-consumer marketing... (ID 4105)
Companies Profiled: Leading Pharmaceutical Companies, Other benchmark partners

$59.95


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Consumer Marketing Lessons Learned: Corporate Case Study 4Direct access to this research is not included with your membership level.This is a pharma specific study.This document contains Graphics.

Document Description: Company E has operating companies in countries around the world... (ID 3649)
Companies Profiled: A Leading Pharmaceutical Company

$9.95


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Consumer Marketing Lessons Learned: Corporate Case Study 5Direct access to this research is not included with your membership level.This document contains Graphics.

Document Description: Company C is one of the largest issuers of credit cards in the United States... (ID 3650)
Companies Profiled: A Financial Services Firm

$9.95


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Consumer Marketing Lessons Learned: Corporate Case Study 1Direct access to this research is not included with your membership level.This is a pharma specific study.This document contains Graphics.

General Description Company D remains one of the world's top makers of prescription drugs, earning billions of dollars each year with products that treat a variety of today’s diseases... (ID 3646)
Companies Profiled: A Leading Pharmaceutical Company

$9.95


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Consumer Marketing Lessons Learned: Corporate Case Study 6Direct access to this research is not included with your membership level.This document contains Metrics and Graphics.This document contains Metrics and Graphics.

Company F is a leading manufacturer of cars and trucks and spends billions of dollars each year in advertising... (ID 3651)
Companies Profiled: A Top Automobile Manufacturer

$9.95


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Consumer Marketing Lessons Learned: Corporate Case Study 2Direct access to this research is not included with your membership level.This is a pharma specific study.This document contains Metrics and Graphics.This document contains Metrics and Graphics.

General Description Company A is one of the leading pharmaceutical manufacturers in the market today... (ID 3647)
Companies Profiled: A Leading Pharmaceutical Company

$9.95