Best Practices for Gaining Access and Forging Relationships with Key Opinion Leaders
Join us for a Webinar on:
Monday, June 27, 2011
Friday, July 1, 2011
Medical science liaisons have become more crucial for forming and leveraging relationships with Key Opinion Leaders. In fact, our recent study indicates that the level of involvement of MSLs in bringing a drug to market and defining its success has increased dramatically from 2009 to 2011.
Best Practices, LLC’s latest webinar will present the optimal size, mix and service frequencies of these elite medical specialists in an effort to build strong, productive relationships.
Attend this webinar and gain the actionable insights on:
Part of this webinar will focus on longitudinal data from 2009 as well as current data for 2011 that allows executives to see the shift in activities and the drivers that lead companies to utilize MSLs in various ways.
- Pre and Post-Launch Service Activities
- Gain insights into Structuring and Aligning Medical with Sales Organization
- Identify Optimal Call Frequencies and Service Levels with Thought Leaders
- Identify Relationship Management Standards of Excellence
- Budget Allocation to MSLs
|Speaker: Cameron Tew|
Executive Director Marketing, Publishing and Research
Cameron brings extensive experience in research, analysis, management and project leadership to Best Practices. He has led a variety of pharmaceutical and biotech projects, with a particular focus on the areas of thought leadership, market research and global product launch.
After registering you will receive a confirmation email containing information about joining the Webinar.
Required: Windows® 7, Vista, XP or 2003 Server
Required: Mac OS® X 10.4.11 (Tiger®) or newer