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Rapid Benchmark Exchange

GBC Executive partners may conduct their own Rapid Benchmark Exchange - quick-turnaround, targeted research - during the partnership year.  Analysts collect a broad base of information through an Internet Benchmarking Exchange survey and complete the study with two or three in-depth interviews for a deep, focused perspective.

Partners conduct Rapid Benchmark research to:

    • Gather timely insights to make key business decisions.
    • Evaluate their own programs against those of other companies within and outside their industry.
    • Inform and support key corporate initiatives with proven strategies and tactics.
    • Build a business case for change.
    • Identify performance gaps.
Rapid Benchmark research is one service included in Executive-level partnership.  Partners may conduct one Rapid Benchmark research project per year.  Additional Rapid Benchmark research and Internet Benchmarking Exchange surveys may also be purchased a la carte. 

Partners also receive priority invitations to participate in all Rapid Benchmark projects and Internet Benchmarking Exchange surveys sponsored by other partners.  Partners have 24/7 access to previous study findings in the Best Practice Database.

To learn more about conducting Rapid Benchmark research, contact: 
Elizabeth Winstead
at 919-767-9259 or

Download Rapid Benchmark Exchange Guidelines

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