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Best Practices in Building Strong Medical Affairs Capabilities in the Changing Healthcare Environment

CHAPEL HILL, N.C., June 19, 2015 /PRNewswire/ -- As the importance of Medical Affairs continues to grow and the marketplace evolves, understanding how companies Medical Affairs functions are adapting to the changing healthcare environment is essential for overall organizational success.

According to recent research by benchmarking firm, Best Practices, LLC, it is essential to demonstrate Medical Affairs value proposition via clear, compelling metrics. The number of thought leader engagements, and total number of panels and presentations conducted were the top performance metrics used by both Mature and Emerging Market companies in the study to underline the value of the Medical Affairs organization.

The related report, "Best Practices in Aligning the Medical Affairs Function to Meet Its Role in a Changing Healthcare Environment," provides leaders with current comparative data, performance metrics, insights and best practices from Medical Affairs leaders at top companies throughout the healthcare industry.

Key study topics include:
  • Medical Affairs Group Structure & Leadership
  • Medical Affairs Resource Allocation & Management
  • Medical Affairs Performance Metrics
  • Field-Based Medical Team Operations
  • Thought Leader Management

This benchmarking research drew participation from thirty leading healthcare companies. Segmentation analysis was key to examining trends and effective practices. Twenty-two participants make up the Mature Markets segment, while the Emerging Markets segment consists of six participants from Brazil, India and other Asia markets.

To access the full report, or to download a complimentary summary containing insights found in this report, click on the following link:

For more information on other recent primary research studies, contact us at 919.403.0251. For related research, visit our Best Practices, LLC website at


Best Practices, LLC is a leading benchmarking, consulting and advisory services firm serving biopharmaceutical and medical device companies worldwide. Best Practices, LLC's clients include all the top 10 and 48 of the top 50 global healthcare companies. The firm conducts primary research and consulting using its comprehensive proprietary benchmarking tools and analysis. The operational insights, findings and analysis form the basis for our Benchmarking Reports, databases and advisory services to support executives in commercial and R&D operations. Best Practices, LLC believes in the profound principle that organizations can chart a course to superior economic performance by studying the best business practices, operating tactics and winning strategies of world-class companies.

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