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Effective Onboarding Program Can Play a Key Role in Pharmaceutical New Product Launch Success

CHAPEL HILL, N.C. - Nov. 22, 2013 -
For a pharmaceutical company gearing up for a new product launch, one of the largest expenses it faces is the addition of staff in the commercial organization. But that investment is wasted if an organization doesn't provide on effective Onboarding program to help new hires quickly become productive employees.

In addition to providing new employees with the training they need to succeed, Onboarding programs are also seen as a fertile time for planting the seeds of employee engagement and retention.

Research and consulting leader Best Practices, LLC conducted a research project to assess how world-class companies optimize their commercial Onboarding training and development in a way that is cost conscious and supports the aggressive goals of the organization.

The resulting report, Commercial Onboarding Excellence: Bringing New Employees Up to Productivity Quickly and Effectively, presents a comprehensive picture of how world-class companies optimize their commercial Onboarding training and development. Training and development executives can use this study to develop a high-performing Onboarding system that targets speed to productivity, employee engagement and long-term retention of top performers.

This research explores factors associated with effective Onboarding activities – including program duration, class elements/venues, performance measurement, and technology training. Some important facets of Onboarding programs that are explored in this study include:

  • Onboarding program elements and venues that reflect an effective approach to training new employees.
  • How organizations measure the performance of their Onboarding programs and how companies can influence retention through their Onboarding programs. The study also examines typical primary and secondary Onboarding goals for organizations and how effective they are at meeting those goals.
  • Insights into the technology platforms leading companies use in their Onboarding programs as well as benchmarks around the duration and types of technology training provided during Onboarding programs. In addition, this study looks at effective ways to introduce corporate culture to employees during Onboarding and pitfalls and best practices of Onboarding programs.
Best Practices, LLC used both field surveys and interviews to complete this 87-page study. In all, 33 training and development leaders with Onboarding responsibilities among 33 national and global organizations participated in this research project. Executive interviews were conducted with selected participants to add qualitative insights to the study.

To access the full report or to download a complimentary summary containing insights found in this report, click here.

For more information on other recent primary research studies, contact us at 919.403.0251 or visit our website at

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