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25DB




Products & Services Marketing Management Marketing Strategy

Consumer Marketing Lessons Learned: Compilation of 6 Corporate Case Studies

DB Image

ID: 4105


Features:

Graphics


Words: 5,089


Published: Pre-2018


Delivery Format: Online PDF Document


 

License Options:


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919-403-0251

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General Description
This is a compilation of 6 case studies in pharmaceutical direct-to-the-consumer marketing. Compare 6 approaches in DTC marketing activities, team structures, performance measurement, and marketing/advertising budgets. Each case study in this bundle is also sold separtely in the database, but the bundle represents a 20% discount.

Industries Profiled:
Pharmaceutical


Companies Profiled:
Leading Pharmaceutical Companies; Other benchmark partners

If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.