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25DB




Products & Services Customer Service Customer Relationship Management Performance Measurement

CRM Performance Measurement: Tracking Client Satisfaction

DB Image

ID: 4242


Features:

Metrics, Graphics


Words: 1,125


Published: Pre-2016


Delivery Format: Online


 

License Options:


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919-403-0251

  • STUDY OVERVIEW
  • BENCHMARK CLASS
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Once a company has implemented the CRM technology, it sometimes struggles with the best way to determine an accurate return on the investment. Many benchmark partners indicated that measuring customer satisfaction levels is the best method to continually track the effectiveness and success of a CRM initiative.

Industries Profiled:
Government


Companies Profiled:
PSEG; U.S. Department of Veteran's Affairs

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