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The country-specific dynamics of a market can play an outsized role in whether or not your products are embraced by thought leaders or shrugged off in favor of established competition. Are you coordinating and staffing your MSL function appropriately for each of your markets?
Best Practices, LLC conducted this EU-focused study to help pharmaceutical leaders seeking reliable field medical resourcing metrics on current MSL deployment operations in the critical European Union (EU) market.
The study provides EU metrics on MSL staffing, travel and entertainment budget, and MSL utilization during the entire product lifecycle. Pharmaceutical leaders will be able to use the research results to see how their MSL resourcing strategies in the EU stack up against industry averages and trends.
Critical MSL resourcing questions addressed in this study include:
Best Practices, LLC engaged 125 Global Medical Affairs and Field Medical Excellence leaders from more than 40 leading pharma and biotech companies in this research through a benchmarking survey. In-depth interviews were conducted with 8 benchmark partners to gain further insights.
Health Care; Pharmaceutical; Diagnostic; Biotech; Manufacturing; Consumer Products; Medical Device; Chemical; Biopharmaceutical; Clinical Research; Laboratories
Abbott; Alexion Pharmaceuticals; Allergopharma; Amgen; AstraZeneca; Bayer; Biogen; Bioventus; Boehringer Ingelheim; Celgene; Chiesi; Clovis Oncology; Dr Reddy's Laboratories; Eisai; Galderma; GE Healthcare; Gedeon Richter ; Gilead Sciences; Grifols; Ipsen; Janssen; Kiniksa Pharmaceuticals; Kyowa Kirin; Merck Serono; Merck; Novartis; Pfizer; Rakuten Medical; Roche; Sandoz; Sanofi; Lupin; Shire; Takeda Pharmaceuticals; Sunovion; UCB Pharma; Vertex Pharmaceuticals; Vifor Pharma; ViiV Healthcare
If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.