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The regulatory and cultural dynamics of countries within the Asia-Pacific (APAC) region shape how pharmaceutical companies utilize their medical science liaisons (MSLs) in thought leader interactions in those countries. Likewise, organizations should consider the regional differences within each of the APAC markets while coordinating and staffing their MSL functions.
Best Practices, LLC conducted this benchmarking research to examine how leading pharmaceutical and biotechnology companies allocate critical resources (including MSL staffing levels and travel & entertainment budgets) across core markets in the APAC region. The study also assesses the utilization of MSLs during each stage of the product lifecycle.
Insights in this research are presented into following segments to illuminate field medical trends at region and country level: Europe Segment (N=58), APAC Segment (N=30), Americas Segment (N=27), MENA Segment (N=9).
If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.