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Products & Services Medical Affairs Medical Science Liaison

Best Practices in Globalizing MSL & Field-Based Medical Specialist Programs: Communication and Lessons Learned

ID: 5382


Features:

23 Info Graphics

11 Data Graphics

250 Metrics

5 Narratives

16 Best Practices


Pages/Slides: 45


Published: 2015


Delivery Format: Online PDF Document


 

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Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.




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  • STUDY OVERVIEW
  • BENCHMARK CLASS
  • SPECIAL OFFER
Non-members: Click here to review a complimentary excerpt from "Best Practices in Globalizing MSL & Field-Based Medical Specialist Programs: Communication and Lessons Learned"


STUDY OVERVIEW

Medical Science Liaisons (MSLs) and Field-Based Medical Specialists (FBMS) play a significant role in strengthening thought leader relationships. As the responsibilities of the MSL function continue to grow, biopharmaceutical companies are expanding this critical function into global markets to achieve consistency, compliance, and product harmonization across regional markets.

However, closing internal communication gaps is one of the biggest challenges faced by organizations when deploying global MSL/FBMS staff. Best Practices, LLC undertook research to benchmark the internal communication processes that drive success in globalizing MSLs and FBMS. The study also highlights internal communication pitfalls and obstacles to global standardization.

Medical Affairs leaders can use this study as a reference point in standardizing their global internal communication process.

KEY TOPICS

  • Internal Communication Practices and Pitfalls
  • Best Practices & Case Examples
  • Challenges & Lessons Learned

SAMPLE KEY METRICS
  • Most Effective Internal Communication Channels for Direct MSL Managers and MSL Staff
  • Preferred Internal Communication Method for Listed MSL Activities
  • Preferred Internal Communication Frequency for MSL Activity Reports
  • Internal Communication Pitfall Categories
  • Top Three Globalization Challenges for Leaders of MSL/FBMS Programs


SAMPLE KEY FINDING
  • Best Channels For Direct Managers To Communicate With Field-Based Teams: The top five most effective communication channels that direct managers can use to communicate with field-based medical specialists are face-to-face meetings, teleconferences, email, one-on-one calls, and regular scheduled reporting.

METHODOLOGY

Best Practices, LLC engaged 38 leaders of Medical Science Liaison and Field-Based Medical Specialist functions at 31 different pharmaceutical, biotech, and medical device companies. Results include more than one response from seven companies, where survey participants represented separate MSL organizations.

Industries Profiled:
Pharmaceutical; Biotech; Biopharmaceutical; Medical Device; Manufacturing; Consumer Products; Diagnostic; Health Care; Chemical; Clinical Research; Laboratories


Companies Profiled:
Abbvie; Reliance Life Sciences; Alkermes; Almirall; AstraZeneca; BARD; Baxalta; Baxter Healthcare; Bayer; Biogen; Boehringer Ingelheim; Eisai; Genentech; Janssen; LEO Pharma; Lundbeck; Medivation; Medtronic; Merck; Novartis; Novo Nordisk; Pfizer; Pierre Fabre Medicament; ProStrakan; Roche; Sanofi; Santen; Sunovion; Teva Pharmaceutical Industries Ltd; The Medicines Company; UCB Pharma

If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.