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Medical Affairs » Medical Science Liaison
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Medical Science Liaisons (MSLs) and Field-Based Medical Specialists (FBMS) play a significant role in strengthening thought leader relationships. As the responsibilities of the MSL function continue to grow, biopharmaceutical companies are expanding this critical function into global markets to achieve consistency, compliance, and product harmonization across regional markets.
However, closing internal communication gaps is one of the biggest challenges faced by organizations when deploying global MSL/FBMS staff. Best Practices, LLC undertook research to benchmark the internal communication processes that drive success in globalizing MSLs and FBMS. The study also highlights internal communication pitfalls and obstacles to global standardization.
Medical Affairs leaders can use this study as a reference point in standardizing their global internal communication process.