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Best Practice Database
Medical Affairs » Medical Science Liaison
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Single User: Authorizes use by the person who places the order or for whom the order was placed.
Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.
Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.
Given the expanding role of technology and the increased usage of iPads and android-based tablets by Medical Science Liaisons, it's critical for biopharmaceutical and medical device companies to measure the effectiveness of these devices and to ensure they are creating value for both the customer groups and the internal teams.
Best Practices, LLC undertook benchmarking research to provide insights around the use of iPads by Medical Science Liaisons and issues around CRM integration, compliance, security and measuring effectiveness. This study also identifies the best practices and challenges encountered when deploying iPads or android-based tablets to MSLs.
Best Practices, LLC engaged 22 Medical Affairs leaders from 16 leading biopharmaceutical and medical device companies through a benchmarking survey. Participants have direct experience working with field-based medical teams. Almost 70% of participants are at director level or senior MSL positions.