Developing Strong Medical Information Groups: Compliance, Activities & Resource Levels

STUDY OVERVIEW

Medical information groups within biopharmaceutical companies are responsible for the management of publications and product inquiries during commercialization. Considering the stringent regulations in the industry, medical affairs leaders must ensure that their medical information activities are aligned with compliance requirements.

Best Practices, LLC undertook benchmarking research to explore how leading pharma and biotech companies structure and resource their medical information groups. The study delivers benchmarks around alignment of information activities with compliance requirements and requisite resource levels to create successful medical information groups.

KEY TOPICS

• Structure and Leadership of Medical Information Groups
• Compliance Guidelines and Information Sharing
• Medical Information Activities
• Case Example: Development of Self-Service Portal for Health Care Providers (HCPs)
• Resource Benchmarks

• Current Structure and Leadership Level of the Medical Information Group
• Compliance Guidelines and Rules Adhered To for Medical Information Activities
• Types of Information Shared with Payers and Providers for the Purposes of Compliance
• Involvement of Medical Information Groups in Different Medical Information Activities
• Importance of Various Medical Information Activities
• Sales Revenue per Medical Information Full-Time Employee (FTE)
• Medical Information Budget as a Percentage of Total Medical Affairs Spend
• Medical Information FTE as a Percentage of Medical Affairs FTE

• Current Structure: Medical Information groups structures are usually either “Centralized or Hybrid” organizations. 84% of participants’ Medical Information groups have either centralized or hybrid structure.
• Leadership: 69% of the Medical Information groups in the study have director-level leadership. Having high-level leaders illustrates the importance of Medical Information groups.

Best Practices, LLC engaged 26 executives from 25 leading bio-pharmaceutical companies for this benchmarking study. Eleven benchmark participants represent large bio-pharmaceutical organizations, while 8 participants represent medium-sized companies and the remaining benchmark class emerge from small companies. Also 8 companies form a US-only segment, while 19 companies form a Global segment.

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