Factors That Drive Results for Biopharmaceutical Sales Training Programs: Technology, Trends and Best Practices

• Technologies used to deliver training
• Technology effectiveness
• Best use, pros and cons of different types of training technology
• Sales training issues for the year ahead
• Best practices of benchmark participants for effective sales training

• Indicate which of the listed applications of technology you are currently using or planning to deploy within the next year to deliver sales training
• Please rate the effectiveness of each of the technologies you are currently using or planning to deploy within the next year for delivering or pushing out training and as a pull-through training tool
• Approximately what percentage of your core training is delivered via the iPad and/or other similar mobile devices?
• Please rate the level of attention you expect each of the listed issues to require from the Sales Training organization over the next 12 months

• Training via mobile devices is gaining popularity: Learning management systems (LMS) with e-learning portals are mostly used by training departments. However, mobile devices deliveries are claimed to be more effective for pushing out sales training with nearly 80% of the companies either currently using or planning to deploy the technology within the next year.

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