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Best Practice Database
Medical Affairs » Field Medical Excellence
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Single User: Authorizes use by the person who places the order or for whom the order was placed.
Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.
Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.
The iPad - with its wide-ranging capabilities - has become a valuable asset for enhancing Medical Science Liaisons' interactions with thought leaders. In addition to allowing MSLs to run educational animations, iPads serve as an excellent way to manage interactions with KOLs across multiple geographic locations and therapeutic areas.
Best Practices, LLC conducted this study to help biopharmaceutical companies better understand the benefits and challenges that come with MSLs utilizing iPads in the field. In particular, this study examines how pharma companies approach the training, content delivery and CRM integration associated with MSLs' use of iPads. This study will inform MSL group leaders regarding key operational aspects of iPad use among MSL teams.
Pharmaceutical; Health Care; Biotech; Biopharmaceutical; Clinical Research; Laboratories; Manufacturing
Abbvie; Abbott Animal Health; Amgen; Acordia; Biogen Idec; Algeta; Boehringer Ingelheim; Medunik; Gilead Sciences; Jazz Pharmaceuticals; Shire; Sanofi; Cubist Pharmaceuticals; ViiV Healthcare; Mallinckrodt; United Therapeutics; LEO Pharma; Kadmon Pharmaceuticals
If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.