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Demonstrating an oncology drug’s value proposition and its potential in real-world practice will maximize business and clinical success. The Health Economics Outcomes Research function is a key player in generating value-oriented outcomes data, but it needs to effectively collaborate with other groups to leverage the information
This study illustrates the strategies for effective health outcomes data communication and utilization and how HEOR collaborates with key internal stakeholders.
Segmentation based on two areas: Geographic responsibility and HEOR reporting structure
Conducted an operational HEOR benchmark analysis engaging 27 HEOR leaders working across 19 top life-science companies. Report segments included geographic responsibility and functional reporting structure.
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