Non-members: Click here to review a complimentary excerpt from “Medical Affairs Strategies to Deliver Value to Payer Groups: Training, Internal Coordination and Success Factors”
Pharmaceutical companies have turned to their Medical Affairs groups for payer and ACO/IDN engagement success. Yet this is a relatively new role for this medically-oriented function and therefore some companies are struggling to identify the optimal training requirements and to improve internal coordination and outreaches to deliver value to payer groups.
Best Practices, LLC undertook benchmarking research to identify leading Medical Affairs strategies for payer and ACO/IDN engagement success, capturing critical metrics and insights on staff training, internal coordination, desired staff background, success factors and top challenges.
- Medical Affairs Staff Training around Payer Services
- Medical Affairs Outreach and Internal Coordination with Payer Groups
- Desired Staff Background and Experience when Working with Payers
- Success Factors and Top challenges
- Identify the preparation and training provided to Medical Affairs staff supporting payer and ACO/IDN clients
- How often do you train Medical Affairs employees that serve payers?
- How does Medical Affairs share knowledge across internal functions serving payers and ACOs/IDNs?
- How frequently does Medical Affairs share knowledge across internal functions serving payers and ACOs/IDNs in the following ways?
- How effective are the channels Medical Affairs uses to share knowledge to internal functions serving payers and ACOs/IDNs?
- Rank the types of data and materials that your field-based medical teams use in the field
- What approaches do you employ to coordinate your Medical Affairs team who work with payer and ACOs/IDNs with other functions to avoid redundancy or confusion?
- Rate the effectiveness of Medical Affairs staff possessing the listed educational backgrounds and experience backgrounds for payer services
SAMPLE KEY FINDINGS
- Few are satisfied with effectiveness of knowledge exchange approaches: Medical Affairs – a relative newcomer to payer interactions – typically use email and meetings to share managed care information internally. However, only a quarter of participants found these two most-used knowledge sharing channels highly effective. Companies employing a more detailed approach to knowledge sharing - databases, portals or dedicated teams - were likewise underwhelmed with their effectiveness.
Best Practices, LLC engaged 18 Medical Affairs leaders from 18 leading pharmaceutical and medical device companies in the United States, Singapore, South Africa and Europe through a benchmarking survey.