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Best Practice Database
Marketing Management » Patient Advocacy
Download FREE Excerpt
19 Info Graphics
20 Data Graphics
Single User: Authorizes use by the person who places the order or for whom the order was placed.
Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.
Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.
Market access and product success in the bio-pharmaceutical market is no longer determined by physicians alone. The growing patient influence in starting, sustaining or switching therapies has challenged marketers to invest wisely across the patient journey. Best Practices, LLC undertook this benchmark study to understand how the growing influence of patients in the bio-pharmaceutical market is impacting activities and spend for marketing interactions with patients.
Key metrics and info graphics in the study reveal:
If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.