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Home » Products & Services » Best Practice Database » Business Operations » Mission Strategies
15 Info Graphics
11 Data Graphics
100+ Metrics
2 Narratives
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Biopharmaceutical and medical device leaders need to continually examine what structural approaches and resources are best for them given their product portfolio and lifecycle stage. It is crucial to determine the right commercial structure, staffing levels and services for growth and survival across diverse global market types and lifecycle stages. This document is a presentation by Chris Bogan, Best Practices, LLC chief executive, that reviews key benchmarks and industry executive insights around the role that an organization's structure, staffing and services play in effectively competing across markets, therapeutic areas and product lifecycles. The presentation contains performance benchmarks from Best Practices, LLC research that highlight factors that can inform executives who are facing a changing landscape across markets, therapeutic areas or lifecycles. SAMPLE KEY METRICS What is the structure of your commercial operations Average number of global marketing FTEs per $100M in sales Oncology global marketing FTEs per product phase Percentage of global medical education employees in home-office and field-based roles Percentage of global strategic marketing staff for oncology that are dedicated to mature markets vs. emerging markets The seven most effective new technologies for educating consumers Number of publications (5 types) issued during Phase III to Launch period Geographic regions supported by medical education program SAMPLE KEY FINDINGS New Business Models Are Evolving . . . and Leaders Are Reassessing The Structures Best Suited For Success. • Different Strategies and Structures Work or Fail Under Different Market Conditions. • Global Commercial Structures Evolve Predictably Over the Organizational Lifecycle. • Making Structures Work Involves Integrated Practices & Approaches.
If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.
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