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Medical Affairs » Health Outcomes
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With payers wielding so much influence on formulary access, pharmaceutical companies understand the importance of providing accurate and compelling health outcomes information to the payer community. And with the medical affairs function already involved in the dissemination of medical information, many pharma companies have turned to this function to aid in critical payer interactions.
However, medical affairs organizations often face challenges in the planning and management of payer engagement and market access activities.
Best Practices, LLC undertook this benchmarking study to understand the role of medical affairs in critical payer interactions and to highlight strategies for building and maintaining effective relationships with payers. This study provides benchmarks around preferred payer interactions, field staff access and interaction frequency and medical affairs structure.
This study includes segments for large and small companies and US only and global.
Effectiveness of Services in Product Lifecycle: It is critical for Medical Affairs groups to adjust to the needs of payers during every stage of the product lifecycle.
This study reflects the data of 29 survey responses from Medical Affairs leaders at 27 biopharmaceutical companies.
Pharmaceutical; Biopharmaceutical; Biotech; Manufacturing; Chemical; Health Care
Abbvie; Alkermes; AstraZeneca; Baxalta; Biogen; CSL Behring; Daiichi Sankyo; EMD Serono; Genentech; Genomic Health; Lundbeck; Incyte; Janssen; Medivation; Mesoblast; Novartis; Pacira Pharmaceuticals; Pfizer; Pharmacyclics; ProStrakan; Santen; Servier; Shire; Teva Pharmaceutical Industries Ltd; Upsher-Smith; ViiV Healthcare