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Products & Services Sales and Marketing Sales Management Enhancing Selling Effectiveness Sales Collateral Management

Detailing with Samples to Add Value

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ID: 3961


Features:


Words: 885


Published: Pre-2014


Delivery Format: Online


 

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Single User: Authorizes use by the person who places the order or for whom the order was placed.

Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.

Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.




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  • STUDY OVERVIEW
  • BENCHMARK CLASS
  • SPECIAL OFFER
Optimize sample effectiveness by showing physicians the sample package
and location in the sample closet.
Best practitioner reps show the sample package to the doctors to reinforce
their details. Visual reinforcement is also provided at the sample cabinet when
the rep displays one of each of his/her products on the counter prior to
re-stocking the samples. Improving product recognition increases the chances
that a doctor will prescribe the product in the future. Conversely, a doctor
will be unlikely to prescribe a product if they do not know what it looks
like. Among related practices are:

Show the physician where your samples are placed in the closet ...

Industries Profiled:
Pharmaceutical


Companies Profiled:
a leading pharmaceutical company

If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.