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The changing healthcare landscape has pushed the Medical Affairs function into an increasingly important role, even within the medical device sector. The function's role in clinical development, regulatory compliance and market education all point to its importance. However, Medical Affairs leaders often find it challenging to identify strong performance metrics to demonstrate the value of their function to key internal stakeholders, especially within the device industry.
Best Practices, LLC undertook this study to help medical device organizations find better ways to create and communicate strong Medical Affairs performance metrics to demonstrate value to leadership. Leading insights and metrics in the document will help Medical Affairs leaders create a blueprint for showing the value of the function to internal leadership.
Best Practices, LLC engaged 12 Medical Affairs leaders at 10 leading Medical Device companies. This report captures insights on two segments: Medical Device Only and Medical Device + BioPharma segments.
Biotech; Medical Device; Pharmaceutical; Manufacturing; Consumer Products; Diagnostic; Consulting
Axon Pharma; Gore; Covidien; Bayer; Scientific Advantage; Medtronic; Baxter Healthcare; Terumo Corporation; Becton Dickinson; BARD