If this box remains here for more than 30 seconds, click this link to try again.
Products & Services »
Best Practice Database
Marketing Management » Digital Marketing
Download FREE Excerpt
9 Info Graphics
28 Data Graphics
Single User: Authorizes use by the person who places the order or for whom the order was placed.
Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.
Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.
Best Practices, LLC undertook this research to establish new benchmarks and provide critical insights into how leading pharmaceutical and medical device firms are putting their digital strategies into action. In particular, this study delivers benchmarks around key performance areas including digital strategy, staffing & investment, vendor management & service alignment, field sales support, and cost management. Digital leaders can use this study to compare their digital programs with leading peer organizations.
Best Practices, LLC engaged 21 digital, multichannel marketing and other commercial leaders from 19 leading healthcare organizations through a benchmarking survey. Close to two-thirds of the participants serve at director level or above.