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25DB




Products & Services Internet E-Business E-Commerce Developing Infrastructure and Applications

Increasing Pharmaceutical Marketing Impact through Effective E-Business and Internet Practices Research Bundle

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ID: 4731


Features:

Metrics, Graphics, Summary Matrix


Words: 8,928


Published: Pre-2013


Delivery Format: Online


 

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Single User: Authorizes use by the person who places the order or for whom the order was placed.

Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.

Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.




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Save 25% with this value bundle!

 

919-403-0251

  • STUDY OVERVIEW
  • BENCHMARK CLASS
  • SPECIAL OFFER
  • INCLUDED RESEARCH
A compilation of four in-depth studies, this research bundle covers a variety of Internet Branding and E-business topics. Each document is based on primary research with top executives gathered through surveys and/or interviews.


Pharmaceutical, biotech, medical device and other health care companies can benefit from insights and performance benchmarks contained in this primary research and recommendations. Marketing and e-business executives can use this information to compare e-business, e-commerce and web portal operations, understand characteristics of successful e-detailing programs, and understand the most effective methods for using the Internet for branding efforts.

Topics covered in this research bundle include:

  • E-business Performance, Costs and Benefits
  • E-commerce Operations and Performance
  • Web Portal Operations and Performance
  • E-detailing Activities, Incentives and Budgets
  • Tactics to Build Brand Loyalty over the Internet
  • Therapeutic-specific Internet Marketing

Industries Profiled:
Health Care; Pharmaceutical; Diagnostic; Manufacturing; Biotech; Consumer Products; Medical Device; Computer Hardware; Computers; Chemical; Insurance


Companies Profiled:
Abbott; Aetna; AstraZeneca; Axcan Pharma; Bayer; CTI Molecular Imaging; Dade Behring; Datapharm; Dell Computer; Genentech; GlaxoSmithKline; Harvard Pilgrim; Janssen Cilag Pharmaceutical; Johnson & Johnson Healthcare Systems; Kaiser Permanente; Lilly; Medrad; Medtronic; Merck; Myriad; Organon; Pfizer; PLIVA Pharmaceuticals; Ranbaxy; Roche; Schering-Plough


If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.

This bundle combines all of the individual research listed below into one easy-to-purchase transaction. Read individual research abstracts by clicking the titles. Return to this page to add the bundle to your cart.



Why purchase a bundle?
Purchasing this research together provides you with significant savings over the individual research price. In addition to the reduced price, you’ll also experience ease of use. After purchase, previous and next buttons will direct you sequentially through the research findings. If you have additional questions, please call us at (919) 403-0251.