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Best Practice Database
Medical Affairs » Field Medical Excellence
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Charged with being the chief connection between a company's science and critical stakeholders in the marketplace, Medical Science Liaisons (MSLs) are attracting more attention from pharmaceutical executives. However, both their policy direction and manner in which MSLs interface with key stakeholders are evolving.
Best Practices, LLC conducted this study to investigate the changing role of MSLs in serving their key constituents. This research presents benchmarks around key MSL services within payer education and support, hospital/ health care access, physician education and patient education. Biopharmaceutical and medical device executives can use this study to assess resource allocation of MSLs and key strategies used in MSL interfacing as it evolves in the future.
Note: Data are presented in two segments: The total benchmark class and a U.S. only segment.
Biotech; Pharmaceutical; Manufacturing; Consumer Products; Diagnostic; Medical Device; Health Care
Advanced Biohealing; Allergan; Amylin; AstraZeneca; Bayer; Boehringer Ingelheim; Boston Scientific; Cephalon; EndoPharma; Eisai; Gambro; G.E. Healthcare; Genetech; GlaxoSmithKline; Ironwood Pharma; Kadmon Pharma; Laboratorios Esteve; Lantheus Medical Imaging; Metronic; Merck Sharp and Dohme; Novartis; Novo Nordisk; Onyx Pharma; Pfizer; QLT; Quidel; Shire; Takeda; Theravance; UCB
If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.