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25DB




Products & Services Marketing Management Marketing Strategy

Pharmaceutical Conventions Management Survey Analysis

DB Image

ID: 4356


Features:

Graphics, Summary Matrix


Words: 3,082


Published: Pre-2014


Delivery Format: Online PDF Document, Excel Spreadsheet


 

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Single User: Authorizes use by the person who places the order or for whom the order was placed.

Sitewide: Authorizes use of the report for a geographic site. All people at site can view the report for a year and copies can be printed.

Corporate: Authorizes use for the entire company for a year and copies can be printed. No limitations for usage inside the company.




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  • STUDY OVERVIEW
  • BENCHMARK CLASS
  • SPECIAL OFFER
Marketing managers in charge of conventions departments at pharmaceutical companies are facing tighter budgets and continued demand for their services. In this environment, they need to know how to develop high-performing organizations. This partner survey from a benchmarking report provides key information on top-performing conventions departments’ operations. It includes data from eight pharmaceutical companies on convention attendance, booths, staffing training, lead retrieval and convention activities. Graphical information from the data establishes benchmark performance levels and reveals how high-performing conventions management departments operate efficiently and with optimal results.

Industries Profiled:
Manufacturing; Medical Device; Pharmaceutical; Biotech; Consumer Products; Diagnostic


Companies Profiled:
3M; Roche; Ortho-McNeil; GlaxoSmithKline; Bristol-Myers Squibb; Bayer; AstraZeneca; Amgen

If you purchase Best Practice Database document(s), you will have 30 days from the date of purchase to apply some or all of the cost of the document(s) toward the cost of a Full Access Individual, Pharma, Group or University Membership. Write us at DatabaseTeam@bestpracticesllc.com or call David Guinn at 919-767-9179 if you have any questions.