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Alliances & Partnerships
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17 Best Practices
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Pharmaceutical; Diagnostic; Manufacturing; Biotech; Consumer Products; Medical Device; Health Care; Research
Abbott Laboratories; AstraZeneca; bioMerieux; Bayer; Becton Dickinson; Cholestech; Diagnology; Eli Lilly; Focus Technologies; GlaxoSmithKline; LabCorp; LipoScience; Merck; Roche; Tibotec-Virco; Visible Genetics
Regardless of which side you represent, your organization can benefit from this review of the market dynamics involved in developing and promoting diagnostic and prognostic tests. Issues covered in the report include the development and marketing of different tests, the establishment of these tests within the medical community, and the integrated activities between diagnostic/prognostic tests and therapeutic compounds. The report includes detailed analysis of the pharmaceutical and diagnostic industry perspectives on these issues as well as a special section looking solely at partnerships and strategic alliances.
By reading this report, your company will be in a better position to make critical decisions about the investments and activity levels required to successfully manage partnerships.
Best Practices LLC analysts identified several key elements for successfully developing and marketing a diagnostic test to support a therapeutic compound, and factors for contributing to a rewarding strategic alliance between pharmaceutical and diagnostic companies. Key findings include:
The Diagnostic Industry Perspective
The Pharmaceutical Industry Perspective
Partnerships and Strategic Alliances
List of Charts & Exhibits
Factors in Deciding to Develop a Test
Regulatory Hurdles in Test Development
Factors that Affect Test Development Timelines
Diagnostic Test Development Timeline
Push-Pull Model of Diagnostic Test Commercialization
Partnership Investments and Benefits
Partnership Development Timeline
Elements of Successful Partnerships
Cholesterol as a Marker: A Timeline of Events
Lab-Based Test vs. POC Test
A Successful Three-Way Relationship