To download summary, click Download FREE Excerpt.
As the medical science liaison (MSL) function continues to gain importance in building and strengthening KOL relationships, medical affairs leaders are continually re-assessing their MSL management practices to be successful in the competitive environment.
Best Practices, LLC undertook this research to examine the growing roles and responsibilities of Medical Science Liaisons within leading healthcare organizations. The study captures critical insights across MSL operational, performance, and management fronts which includes the headcount, span of control, deployment factors, volume and mode of thought leader interactions, and medical science liaison performance measurement.
Medical Affairs leaders can use this study as a benchmark for future strategic and resource planning and best-practice implementation for the medical science liaison function.