This webcast pulls together quantitative and qualitative insights from primary research to provide you with practical tools and tactics for developing managed care pull through excellence at your company.
Expect to learn:
1. Key stakeholders beyond providers to target for pull through programs
2. Common versus effective tools and templates for increasing demand
3. Defined roles of account managers and district sales managers in the pull through process
4. Top three education topics for providers and patients
5. Key steps to build a successful pull through model
Executives in Sales, Managed Markets, and Account Management are invited to attend this Best Practices Webinar. Your colleagues in Marketing may also benefit from attending.
Length: 60 minutes
Speaker: Bob Bullock
VP, Research & Advisory Services
Bob Bullock brings more than 25 years of industry experience to BPLLC's leadership and client support. He has participated on sales, marketing, regulatory, launch, Oncology business unit, and other teams within the biopharma industry.
Prior to joining Best Practices, Mr. Bullock served for more than 22 years in commercial leadership roles for Novartis, Merck and other healthcare companies. He has experiences in multiple therapeutic areas and in diverse leadership assignments for specialty care and primary care / blockbuster brands.
Mr. Bullock has led cross-functional diverse teams with market expansion, product introductions, and restructured sales organizations to grow top-line revenue and optimize bottom-line objectives. He is experienced professionally and personally in global business initiatives and culturally competent product and service delivery.
Required: Windows® 2000, XP Home, XP Pro, 2003 Server, Vista
Required: Mac OS® X 10.3.9 (Panther®) or newer