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» Products & Services » » Sales Leadership » Sales Force Effectiveness

Sales Force Deployment that Optimizes Brand Communications

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ID: 4304


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Words: 1,297


Published: Pre-2019


Delivery Format: Online PDF Document


 

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919-403-0251

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Sales force assignment is an often overlooked management factor in the trademark and branding process. This 5-page document reports on field research that shows how to effectively deploy a sales force when promoting multiple indications of the same compound. Strategies discussed include: when it is optimal to launch a multiple indication to avoid overwhelming the sales force, and how to promote different indications to effectively sell them without target audience overlap.

Industries Profiled:
Market Research; Manufacturing; Medical Device; Pharmaceutical; Financial Services; Service; Retail; Research; Computer Software; Diagnostic; Health Care; Transportation; Biotech; Clinical Research; Consulting; Distribution; Insurance; Hospitality; Telecommunications; Technology; Professional Services; High Tech; Automobile; Utilities; Energy; Consumer Products; Chemical; Medical; Electronics; Laboratories; Biopharmaceutical; Banking; Computers; Entertainment; Internet; Computer Hardware; Aerospace; Academic; Media; Education; Newspapers; Government; Shipping; Science; Office Supplies; Marketing; Office Equipment; Cable; Advertising; Defense; Military; Diversified; Sports; Technology; Public Relations; Multiple; Communications; Logistics; Publishing; Real Estate; Construction; Architecture; Engineering; Aviation; Legal; Test Industry; Non-Profit; Business; Orthopaedics


Companies Profiled:

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