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Research Webcast Series: How Hospital Access is Changing: Strategies for Boosting Your Sales and Medical Science Liaison Presence

ID: WEB-30


Pages: 1


Published: Pre-2013


Delivery Format: Online


 

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  • STUDY OVERVIEW
  • BENCHMARK CLASS
Overview


Based on recent primary research by Best Practices, LLC, this webcast will highlight examples and exclusive analysis detailing how pharmaceutical and medical device companies are working to provide value-added services in the hospital environment.


Expect to learn:

  • How sales reps and MSLs can work with hospital groups and ACOs for the highest corporate ROI
  • Providing value for key stakeholders in Integrated Delivery Networks, Academic Medical Centers, and VA hospital settings
  • Processes to ensure comprehensive support from physicians to hospital administrators
  • How the Sunshine Act and Health Care Reform will impact sales reps and MSL interactions with hospital physicians

Length: 60 minutes

It will also feature benchmarking data at three collection points going back to 2006 to highlight how access, approval, services, and key players have changed in the past six years, lending an eye to future directions and upcoming trends in hospital presence.


Invited attendees: Executives and managers who lead or oversee Sales or Medical Science Liaisons at pharmaceutical, medical device, and biotechnology companies are invited to attend. Medical Affairs and Marketing leaders may also benefit from attending this research webcast.


Speaker: Cameron Tew

Cameron Tew
Executive Director of Research

Cameron Tew joined Best Practices, LLC, in early 2004, bringing a wealth of experience in research, analysis, field interviews and management/project leadership from 14 years in the media industry. Cameron works directly with clients on existing initiatives and also contributes to the development of new services to help biopharmaceutical and medical device companies improve their commercial operations.

Cameron has delivered industry presentations on a breadth of topics including new product planning, product launch, competitive intelligence, Medical Affairs, Medical Science Liaisons, sales communication and talent management. He has been published and quoted in various industry and technology publications including Med Ad News, Pharma Voice, Pharma Focus, First Word Reports, Product Management Today, Pharmaceutical Technology and Innovations in Pharma Technology.


System Requirements:
PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server
Macintosh®-based attendees
Required: Mac OS® X 10.6 or newer
Mobile attendees
Required: iPhone®, iPad®, Android™ phone or Android tablet

Industries Profiled:
Consulting; Biotech; Medical Device; Pharmaceutical; Diagnostic; Clinical Research


Companies Profiled:
Pharma; Biotech; Medical Device Companies