Click on "Buy Now" on the right to download our white paper "From the Lab to the Marketplace: Product Launch Best Practices for Achieving Commercial Success"
As the industry continues its dynamic growth, biotech companies need to adapt rapidly to the constantly changing market conditions. Strategic decision-makers must determine how best to face the challenges and opportunities of commercializing new products in this high risk—high reward environment by organically building a commercial product launch presence.
This white paper examines some of the best practices and lessons learned in key areas of commercial launch that Best Practices, LLC has developed in its almost 15 years of advising specialty pharmaceutical and biotech companies as they gear up for new product launch:
Sales Force Support
Thought Leader Development
By benchmarking resource allocations in each of these critical areas against industry leaders, companies initiating their commercial launch can assess their market position and determine the changes necessary to ensure rapid market penetration of their new product.
For more information, contact us at 919-403-0251 or e-mail us at firstname.lastname@example.org