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> Products & Services > > Health Outcomes

Health Outcomes - Research & Advisory Services

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Explore the below topics with us during a Virtual Presentation of our resources, capabilities and solutions tailored to support your success.

As a scientific interface between pharma and physician/patients and payers, Medical Affairs and Health Outcomes have the potential to improve product development as well as manage what is becoming an increasingly complex healthcare system. Sharing actionable outcomes data with customers and gaining customer feedback on the data is becoming a role that more and more companies are considering to have handled by Medical Affairs, whether it is through a Health Outcomes group or specialized science Liaisons who can talk to the science and the economics of drugs.

With the growing emphasis on tracking and utilizing health outcomes data with payers and other external stakeholders, pharmaceutical companies are finding that Medical Affairs must play a significant role in health outcomes (HO) information exchanges with such groups.

To build robust Health Outcomes capabilities, Medical Affairs leaders have developed field and in-house capabilities, as well as sought ways to customize outcomes data so that it reaches stakeholders at the right time to make decisions.

As such, Medical Affairs now actively owns many Health Outcomes activities, including presenting pharmaco-economic data, developing clinical protocols for outcomes research and training speakers on the outcomes data.


Research and Advisory Services has delivered actionable results working with leading pharmaceutical, biotech and medical device companies to reinvent, refocus or reform their work regarding Health Outcomes on key fronts:
  • Medical Affairs outcomes research collaboration with key internal and external stakeholders
  • Timing of key Outcomes activities
  • Alignment of Outcomes within Medical Affairs and the resulting remit
  • Health outcomes data management

Benefits of a Partnership with Research and Advisory Services

  • Decision Support Research to Benchmark Your Function and Learn from Best-in-Class Medical Affairs Groups and the Health Outcome groups
  • Participation in Strategic Research Projects around Health Outcomes and Real World Evidence generation
  • Access to the Best Practice Database for Quick Access to Key Medical Affairs and Health Outcomes Best Practices
  • Personal Interaction with Senior Analysts With Years of Experience in Benchmarking Medical Affairs
  • Exclusive Networking Forums for Medical Affairs and Marketing Professionals